Manager – Editorial and Content at Polygon Labs
Polygon Labs is a software development company building and developing a network of aggregated blockchains via the AggLayer, secured by Ethereum. As public infrastructure, the AggLayer will bring together user bases and liquidity for any connected chain, and leverage Ethereum as a settlement layer. Polygon Labs has also contributed to the core development of several widely-adopted scaling protocols and tools for launching blockchains, including Polygon PoS, Polygon zkEVM, and Polygon Miden, which is in development as well as Polygon CDK.
Your Role
We are seeking a Manager of Editorial and Content to serve as the Editor-in-Chief of the Polygon Labs blog, with a focus on growth, conversion, SEO, and communicating key ecosystem and product updates to a diverse readership of builders and users alike. This role is pivotal in shaping and executing our content strategy. The right candidate will maintain and grow brand awareness with innovative but approachable content. You will be key in positioning Polygon Labs as a thought leader in the blockchain space, with deep collaboration and oversight over press releases. The role reports to the Vice President of Communications + Content.
Your Responsibilities
Content Creation, Editing, and SEO:
- Serve as the primary editor and writer for the Polygon Labs blog.
- Grow traffic to Polygon website and focus on conversion.
- Plan and execute consistent email campaigns for more intimate contact with builders and users.
- Partner with ecosystem projects to write and edit announcements
- Rigorously maintain and update blog content as new product releases come online.
- Contribute to writing and editing website copy for campaigns..
Editorial Strategy and Cross-functional Collaboration:
- Develop and execute monthly, quarterly, and yearly content strategies aligned with Polygon Labs’s brand identity..
- Collaborate with marketing, product,and business teams to develop content and deliverables for various purposes. Examples include:
- Product and technical announcements
- Email campaigns
- Editing or writing press releases
- Developing collateral in conjunction with the business team
- Partner with internal stakeholders to produce GTM-related content, including boilerplate language and campaign-specific messaging for Polygon zkEVM, CDK, and PoS upgrades.
Partner and Leadership Support:
- Write technical blog posts and social content for founders, such as Sandeep Nailwal and Mihalio Bjelic, ensuring alignment with brand strategy.
- Provide Q&A answers and support leadership in refining messaging.
Social and Multimedia Content:
- Write and post engaging content for social media platforms, ensuring technical blogs and campaigns are effectively promoted.
- Collaborate with design teams to create compelling blog graphics and visual elements using tools like Figma.