Digital Copywriter – $20.00 – $22.00 / Hourly

We are looking for a talented Digital Copywriter to join our team in West Chester, Pennsylvania. In this long-term contract role, you will create compelling and engaging content tailored for digital platforms, ensuring alignment with brand strategies and audience expectations. This opportunity is ideal for a creative individual who thrives in a fast-paced environment and has a strong understanding of various digital tools and techniques.

Responsibilities:

• Craft engaging and accurate content for descriptions, meta tags, and other digital formats.

• Develop copy for advertisements, brochures, and campaigns that enhance brand awareness.

• Collaborate with marketing teams to plan and execute effective campaigns.

• Analyze audience engagement using tools like Facebook Insights and other CRM systems.

• Optimize content for search engines and digital platforms to maximize visibility.

• Maintain consistency in brand voice across all written materials.

• Research and implement best practices for digital copywriting, ensuring relevance and effectiveness.

• Monitor and adjust digital content strategies based on performance metrics.

• Write blog posts and other long-form content to support marketing initiatives.

• Contribute to brainstorming sessions for innovative content ideas.

• Proven experience in digital copywriting, including creating meta tags and TV show descriptions.
• Proficiency with CRM systems and tools such as Facebook Insights.
• Strong knowledge of blogging, campaign planning, and brand awareness strategies.
• Familiarity with creating content for advertisements, brochures, and other marketing materials.
• Ability to analyze and interpret audience data to inform content strategies.
• Excellent written communication skills and attention to detail.
• Understanding of SEO principles and content optimization techniques.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.