Social Media Engagement & Outreach Coordinator

You know how good it feels to leave a comment that sparks a real conversation — or send a message that actually gets a reply?

Now imagine doing that every day, helping one of Houston’s top real estate teams build stronger relationships online while creating genuine opportunities with other agents.

This is a stable, long-term role where you’ll master the art of social engagement, learn modern recruiting strategies, and be part of a supportive team that values care, accountability, coachability, knowledge, and transparency.

 

What You’ll Do (Daily & Weekly Rhythm)

• Reply to 100% of comments, mentions, and DMs on our social channels (IG, FB, LinkedIn, YouTube) within 24 hours.

• Like, comment, and engage meaningfully with our followers’ posts and stories.
• Find and connect with Houston real estate agents (2–5 years of experience) on LinkedIn + Instagram.
• Warm up conversations by engaging with agents’ posts before reaching out.
• Send 10–15 personalized connection requests and follow-ups daily.
•  Monitor hashtags & keywords (e.g., #houstonrealtor, #houstonrealestate, “Houston Properties Team”) using tools like Sprout Social, Hootsuite, or Zoho Social to spot conversations and join in.
•  Manage ManyChat automation flows for IG + FB to ensure fast, consistent replies, tagging, and lead capture.
•  Track and log all outreach in our CRM (HubSpot or Pipedrive).
• Use Shield or Taplio to analyze which posts drive the most engagement and refine strategy.
• Share recruiting guides, market updates, and events in conversations when relevant.
• Deliver a simple weekly report: new agents engaged, conversations started, and recruiting calls generated.

 

Success Metrics

•  100% of comments/DMs answered within 24 hours.
•  20+ meaningful agent touches per day (comments, DMs, outreach).
• 30+ new Houston agents added to CRM weekly.
•  10+ recruiting conversations per week that progress beyond “hello.”
•  90%+ accuracy in ManyChat flows triggering the right responses.

What Success Looks Like in 30 Days

•  Week 1–2: Learn our engagement style, tools (Sprout, ManyChat, HubSpot), and brand voice. Start daily replies + log activity.
•  Week 3: Build a personal list of 100+ Houston agents for outreach. Begin managing ManyChat flows.
•  Week 4: Consistently hit 20+ agent touches/day, ensure 100% of inbound comments/DMs are answered, and deliver first recruiting engagement report.

About You

• Strong, natural communicator who enjoys starting conversations.
• Social media savvy — especially IG & LinkedIn.
• Detail-oriented and disciplined about tracking outreach.
• Friendly, curious, and persistent (but not pushy).
• Experience in real estate, recruiting, sales, or community management is a plus.

 

More About You:

•  Accountable: You own deadlines and results.
•  Caring: You create content that genuinely helps and informs our audience.
•  Coachable: You take feedback and improve quickly.
•  Knowledgeable: You know how to spot content worth sharing.
•  Transparent: You communicate openly and honestly.
• Bonus points if you already know AI tools, but we will train you.

 

Why You’ll Love This Role:

•  Stable, long-term opportunity with a top US real estate brand.
• Work 100% remote — from the Philippines.
• Clear process, repeatable results, and plenty of training.
• Be part of a team culture, not a solo gig.
• Growth opportunities to expand into more marketing or recruiting responsibilities.

 

Perks & culture

•  Fully remote forever + stable US payroll via PH-friendly channels.
• Competitive salary + KPI bonus tied to video metrics & checklist completion.
• Gear / software stipend once you pass probation—upgrade that ring light or HeyGen subscription.
• Core values that read like real life: Accountable · Caring · Coachable · Transparent · Knowledgeable.

 

If you’re nodding along — you may be exactly who we’re looking for.

 

ABOUT THE HOUSTON PROPERTIES TEAM

Ranked Houston’s #1 boutique real-estate team with $2 B+ sales and 1,000 + five-star Google reviews, our purpose is simple: Empowering people to make wise decisions—at home and at work.

Our core values drive everything we do:

• Accountable: We do what we say, and we stand behind it.
• Caring: We treat every client and teammate like they matter — because they do.
• Coachable: Feedback helps us grow.
• Transparent: We value honesty, not spin.
• Knowledgeable: We invest in learning to better serve others.