Scriptwriter | CRM
We are seeking a creative scriptwriter to craft engaging, attention-grabbing short scripts (30–60 seconds) for Reels/TikTok-style videos focused on legal lead generation. The ideal candidate understands how to simplify complex legal topics into clear, compelling, and relatable content that drives engagement and conversions.
Responsibilities:
- Write concise, scroll-stopping scripts tailored for short-form video platforms (IG Reels, TikTok, YouTube Shorts).
- Break down legal services (e.g., personal injury, employment law, family law) into audience-friendly stories and hooks.
- Collaborate with the marketing team to align scripts with campaign objectives and target audience.
- Stay updated on trends in short-form content to maximize reach and engagement.
- Optimize scripts for lead generation with strong calls-to-action.
Requirements:
- Proven experience writing scripts for short-form video content (Reels, TikTok, Shorts).
- Ability to translate complex/legal concepts into simple, persuasive messaging.
- Strong understanding of digital marketing and lead generation tactics.
- Creative, detail-oriented, and deadline-driven.