We’re looking for a strategic, results-driven Content & Social Media Manager to take ownership of our organic marketing channels and drive qualified inbound leads. You’ll be responsible for content that not only inspires but moves people — from first touch to CRM signup.
This role is ideal for someone who thrives at the intersection of content creation, platform strategy, influencer marketing, and performance tracking.
Responsibilities
· Develop and implement a comprehensive content strategy on social media and proprietary channels.
· Create and manage content for all stages of the sales funnel on Instagram, YouTube, TikTok, Reddit, blogs, email, and chatbots.
· Lead or participate in the creation of content — short videos, texts, visual materials, animations.
· Launch and scale marketing campaigns with influencers: from selection to ROI analysis.
· Independently post content across all channels.
· Collaborating with our production team and performance marketing team on messaging, timing, and testing
· Analyzing and reporting on engagement, lead, and conversion metrics
· Testing content options, optimizing formats, and sharing best practices across departments
Success Metrics (KPIs)
· Growth in qualified leads from warm/organic channels
· Expansion of CRM base via email and social opt-ins
· High engagement and conversion rates across priority platforms
· Positive ROI on influencer placements and strategic collaborations
You Should Have
· 3–5+ years experience in content marketing or organic social media
· Hands-on experience managing content across Instagram, YouTube, TikTok, Reddit, X, and blog/email platforms
· Deep understanding of audience behavior per platform — what performs, when, and why
· Ability to build narratives and content funnels that generate real business outcomes
· Strong influencer marketing knowledge — sourcing, negotiation, results tracking
· Proficiency with tools like Meta Business Suite, YouTube Studio, analytics platforms, and CRM
· Excellent written and verbal communication skills
· High level of ownership, speed, and creative judgment
Job Type: Full-time
Pay: $47,105.98 – $60,000.00 per year
Schedule:
Work Location: Remote