Social Media & Branding Coordinator – $55,000.00-$60,000.00/year
Sway is a unique, high-touch boutique company specializing in project management for influencers. Home to a roster of diverse clients, Sway partners with creators to skillfully elevate their brand and grow revenue through reliable project management of brand deals, engaging creative collaboration, and bespoke affiliate strategy. Sway is defined by its team’s commitment to its clients and fellow collaborators. At Sway, we value integrity and innovation in all that we do.
What we do:
Brand deal completion: After the pitching and negotiating is complete, we step in where the agency leaves off, overseeing the intricacies of the campaign process for the influencer. We guide influencers through the process, handling logistics and taking care of all the details of their campaigns so they can focus on what they do best.
Affiliate platform strategy: Affiliate platforms like ShopMy and Amazon Associates have great earning potential for influencers but can be very time consuming. We partner to define strategy, create posts, and supervise all the posting.
Social media management: Whether it’s campaigns, creative content, or anything else our client needs to shoot, we help them stay on task to optimize their time and knock out their to-do list in one sitting. We manage social media strategy and execution for both creators and brands. From pulling shot lists to editing reels and TikToks to building out content calendars, we handle the social media process end-to-end.
Job Overview
As a Social Media & Branding Coordinator at Sway, you will provide project management and content creation services to a roster of up to 4 clients, while simultaneously contributing to our branding operations.
As a Social Media & Branding Coordinator at Sway, you will:
- Support the Talent & Branding Manager with company and client branding needs, including the development, design, and updating of affiliate brand kits, affiliate templates, and Sway internal and marketing assets
- Handle campaign logistics and details to skillfully and reliably deliver a smooth process
- Manage talent timelines and calendars
- Contribute on-brand, unique, trending content concepts
- Anticipate client needs and potential problems
- Create unexpected, original Instagram and TikTok content
- Manage affiliate strategy and posting using platforms like LTK and Amazon Associates
- Build and execute content calendars
- Develop relevant ideas and assets to create shoppable content and links
- Provide analytics to prove selling abilities
- Anticipate challenges, respond quickly and problem-solve in order to support client and team needs
- Miscellaneous projects as assigned / Perform other related duties as assigned
- Effectively communicate internally and externally in a manner consistent with the company’s requirements
- Protect confidential and proprietary information with great discretion
- Must be able and willing to work during non-business hours as needed or required to fulfill job requirements
- Must be willing to work in and around Dallas, TX as needed or required to fulfill job requirements
Qualifications:
- Bachelor’s Degree in Graphic Design, Marketing, Mass Communications, Public Relations, or a related field
- 3+ years graphic design and/or social media experience
- Strong graphic design skills with proficiency in Canva and Adobe Creative Suite
- Ability to independently shoot and edit video content for IG and Tik Tok
- Strong understanding of relevant IG and Tik Tok trends and practices
- Ability to independently move projects forward and prioritize tasks to meet deadlines
- Excellent written and verbal communication skills
- Ability to think ahead, anticipate challenges, respond quickly and problem-solve
- Proficient in the use of Google Suite (Gmail, Google Drive, Google Sheets, Google Docs)
Pay: $55,000.00 – $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Experience:
- Social media management: 3 years (Required)
Location:
- Dallas, TX (Required)
Work Location: Remote