Social Media Associate – $67,000.00 – $70,000.00/year
Powered by one of the largest global newsrooms in sports media, The Athletic brings sports fans the most comprehensive stories about the teams, sports and athletes they love. The Athletic’s newsroom of 500+ full-time staff delivers in-depth coverage of hundreds of professional and college teams across more than 47 North American markets and all 20 football clubs in the English Premier League, as well as many Championship clubs.
About the Role
As a Social Media Associate, you will be the bridge between our world-class newsroom and the readers, listeners and viewers who love what The Athletic has to offer.
A successful Social Media Associate will be able to jump seamlessly between conversations with editorial, programming, design, audio and video and connect the dots between each to help us craft a valuable content experience for Athletic subscribers and non-subscribers.
You will be the eyes and ears of our real-time operation, and the voice of our company’s brand across social platforms.
This role is 100% remote for candidates based in either the United States or Canada.
Responsibilities
-
- Executes basic functions of social strategy, which include: Curation of social, distribution of articles, podcasts, live blogs, and video to relevant platforms on an ongoing basis.
- Assist in developing and implementing reactive social strategy based on breaking news, major moments and live games.
- Develop copy and visual assets to amplify top content from our newsroom onto our social channels.
- Assist in driving audience growth.
- Develop deep working relationships with departments across the company, including but not limited to editorial, programming, design, engineering, marketing, audio and video, and position yourself as the go-to source for any cross-functional need — big or small.
- Ability to work in a fast-paced news environment, processing relevant information from multiple departments and once synthesizing it to weave together a plan for the immediate, mid-term, and long-term future.
Requirements
-
- 2 to 4 years professional experience in sports social media, newsroom social and/or sports digital marketing.
- Creativity to engage a passionate audience of sports fans.
- A general understanding of The Athletic’s brand and voice on various social media platforms.
- Analytical mindset with understanding of key social growth & engagement metrics.
- Demonstrated platform fluency on Twitter, Instagram, Facebook in business/professional applications.
- Experience managing multiple social channels.
- Strong writing skills with a keen eye for detail, grammar & punctuation.
- Excellent communication skills.
- Baseline knowledge of data analytics in order to understand and track KPIs.
- Flexibility in terms of schedule (weekends, evenings, holidays, etc.).
The annual base salary range for this role is $67,000.00 – $70,000.00 USD. The total compensation offered for this position may vary based on factors such as education, experience, skills, and location. It may also include non-cash rewards and benefits. The base salary range is subject to change and may be modified in the future.