ANDREA IYAMAH is a fashion brand recognised for its eccentric and unique take on swimwear and ready-to-wear clothing and we are looking for a Social Media Manager. Below listed are the job duties, skills, and qualifications needed.
Job Duties & Requirements
· Work with clients to create a social media strategy that collaborates with marketing
· PR and advertising campaigns
· Research top influencers, competitors, and trends in clients’ industries
· Create timely and engaging content optimized for platform used and intended audience
· Create engaging and professional visuals that reflect client and their brand.
· Customize social media pages (ex. Instagram, Facebook, Twitter, YouTube, TikTok, Pinterest), develop supporting offline collateral, create original content, etc
· Identify and develop opportunities and PR connections
· Gather and analyze consumer behavior data (e.g. web traffic and rankings)
· Create reports on marketing and sales metrics, like conversion rates
· Assist with organizing promotional events
· Coordinate with the Marketing Design and Content teams to create advertising material
· Plan, design, and execute community engagement strategies
· Keep organized records of marketing metrics and results of past campaigns
· Prepare regular sales forecasting reports
· Tracking and analyzing campaign results
· Set and implement social media and communication campaigns to align with marketing strategies
· Respond to comments and customer queries in a timely manner
· Monitor and report on feedback and online reviews
· Organize and participate in events to build community and boost brand awareness
· Coordinate with Marketing, PR and Communications teams to ensure brand consistency
· Build relationships with customers, potential customers, industry professionals and journalists
· At least 3-years experience as Social Media Manager or similar role
· Experience with Fashion and Apparel/Lifestyle industry
Job Type: Full-time
Pay: From $48,000.00 per year
Benefits:
- Employee discount
- Health insurance
- Parental leave
Experience:
- Social media management: 3 years (Required)
- Fashion Industry: 1 year (Required)
Work Location: Remote