Senior Content Strategist
This Senior Content Strategist – Planner B2B role sits within the in-house Marketing creative team and is dedicated to thinking about how to 1) effectively plan content across channels and time, and 2) present digital content in a fresh, effective, user-centric way. In this role, you’ll primarily be focused on web, but will be expected to develop B2B(2C) content strategy across channels in support of an omnichannel content marketing program. You’ll create content recommendations to support marketing programs and campaigns — from broad topics like selling large groups to smaller requests like how to create a page that increases the visibility of thought leadership content. Experience required in content strategy and planning, analyzing insights and other data to make data-driven content decisions, and writing and editing marketing content from a UX perspective. While you won’t be writing copy, you’ll work closely with writers and designers to help bring our content vision to life. This role reports to the Director of Content Strategy and is remote.