IT Marketing Copywriter (B2B SaaS Experience a MUST)
As our new Copywriter, you’ll work closely with our Content Writer & Manager and the Head of Marketing to deliver high-converting, on-brand copy across multiple channels. From social posts and emails sequences to1 landing pages and advertising, your words will be what connect our platform with the world.
What you’ll own and improve
- Marketing copywriting: Create thoughtful, compelling copy for social media posts, lead-gen and promotional email workflows, newsletters, text message scripts, website pages copy, landing pages, ads, PPC campaigns, content titles and more!
- Brand voice mastery: Write in the company tone and style while adapting messaging for different audience segments and channels.
- Campaign collaboration: Partner with the Content Writer & Manager, Product and Head of Marketing to support integrated marketing campaigns.
- Research & competitive analysis: Conduct research to understand our customers, competitors, and market trends, then translate findings into sharp, differentiated messaging.
- SEO-driven copywriting: Leverage SEO best practices to create high-conversion copy across all online assets.
- Copy that converts: Developing compelling and persuasive copy that engages attention and leads audiences down the marketing pipeline
- A/B Testing Data: Develop copy that is A/B tested to ensure pages are optimized for conversion and consistently improved over time based on data.
- Messaging documents: Build and maintain messaging frameworks to ensure consistency across campaigns and teams.
- Results & reporting: Track copy performance across campaigns and use insights to refine and improve.
- Social media publishing (preferred): Support publishing, scheduling, and community engagement efforts on our social channels.
What you already have
- 2–4+ years of experience writing copy in a marketing role (B2B SaaS experience preferred).
- Fast-paced writing ability to generate creative ideas and high-quality copy quickly.
- Strong grasp of brand tone and the ability to adapt your writing style across formats.
- Experience writing copy that converts – whether for ads, emails, websites, or social campaigns.
- Research skills to dig into customer insights, competitor messaging, and market trends.
- Understanding of SEO and how it applies to persuasive, conversion-focused copy.
- Ability to work with data and analytics to consistently improve copy and results
- Experience collaborating with marketing teams and managing multiple projects at once.
- Social media publishing, engagement and management skills (preferred).
How success is measured
- Compelling, on-brand copy delivered consistently across all campaigns.
- Increased engagement, conversions, and results from copy-driven initiatives.
- Clear alignment with brand voice and messaging across all assets.
- Positive feedback from internal stakeholders and marketing teammates.
- Data analytics and A/B testing results showcasing measurable improvements
- Demonstrating complete ownership over messaging, brand voice and processes
To recap, you’ll enjoy
- Remote work: Work from anywhere
- Medical, Dental, and Vision Insurance: Personal health, dental, and vision 50% covered after 30 days.
- Team trips: We book at least one all-expenses-paid team trip per year.
- Unlimited PTO. Need time off, just let us know.
- Wellness Perks: Classpass access to 41,500+ studios worldwide (yoga, cycling, Pilates, Barre, running, strength training, dance, sports, videos and more.)
- Books and Courses: A monthly budget of $100 to spend on books. Plus access to over 10 courses already across marketing, content creation, SEO, and more.
- Focused Time Blocks: We discourage meetings before noon so employees can have undistracted time to work.
- Bonus Structure: Potential bonuses based on performance.
- $250 Charity Donation: We will donate to any charity of their choice.
- Semi-Monthly Paychecks: Get paid on-time every other Friday.
- Swag: T-Shirts, stickers, and company gear to kit you out!
- Teledoc Virtual Health: Speak directly with a doctor anytime from anywhere.
- TalkSpace Online Mental Health Therapy: We’ve got you covered for when you need help.
- Incredible Growth and Promotion Opportunities: Ground floor opportunity to make your mark.