Email + SMS Copywriter and Content Strategist – Estimated: $74.6K – $94.4K a year
In this role, you will be responsible for crafting compelling and engaging copy for Email and SMS campaigns and automations, as well as developing strategies for client content calendars. This position works primarily with the Email/SMS Strategist, Project Manager, and Designer to ensure goals and branding are both met throughout each step of the email/SMS process.
Who You Are
You are a highly creative and skilled copywriter with a passion for helping clients succeed through retention efforts. You thrive in a collaborative environment and are eager to learn and grow from some of the best marketing mentors you’ll find. You are able to take constructive criticism and apply it. You are incredibly detail-oriented and able to juggle multiple requests and prioritize your task list based on urgent needs. You recognize how we can solve problems and thrive on helping clients grow.
Responsibilities
- Write compelling, on-brand copy for various client deliverables, including email campaigns, email flows, and SMS
- Develop campaign concepts and messaging for monthly campaigns that align with client objectives and target audiences
- Collaborate closely with strategists, designers, and project managers to ensure cohesive storytelling and seamless campaign execution
- Partner with strategists to create and refine content strategies that drive engagement, conversions, and brand awareness
- Analyze content performance data and adjust strategies to optimize results, staying informed on industry trends and best practices
- Proofread, edit, and quality-check all copy to ensure accuracy, consistency, and adherence to client brand guidelines
Qualifications
- Preference for bachelor’s degree
- At least one year of experience with email copywriting
- Strong portfolio showcasing successful email and SMS campaigns
- Familiarity with A/B testing methodologies and data analysis to inform decision-making
- Strong communication, organizational, and time-management skills
- Problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks
- Experience in eCommerce is desirable but not required
Benefits
- Health, Dental & Vision (fully covered by Homestead) + 401K matching available + 15 Days PTO (prorated based on start date), plus 11+ paid holidays
- Wellness credit benefits
- Diverse and forward-thinking environment
- Great career growth opportunity
- Incredible company culture – we balance freedom with responsibility, are passionate about the impact we make every day, and aim for a consultative, transparent, and communicative approach in both our internal and client relationships
Physical Requirements
This Role is remote and requires constant operation of a computer and other office productivity machinery.