Copywriter, Okta
About The Company
Okta is renowned as The World’s Identity Company, dedicated to enabling secure and seamless access to technology for everyone, regardless of location, device, or application. Our innovative products, including the Okta Platform and Auth0 Platform, focus on providing robust solutions for identity management, authentication, and automation. These offerings are designed to embed security into business operations, fostering growth and trust in digital environments. At Okta, we value diversity and inclusion, celebrating a wide range of perspectives and experiences. We believe that continuous learning and unique insights drive innovation and excellence. Our mission is to build a world where identity is personal, secure, and accessible to all, empowering individuals and organizations to thrive in a digital-first world.
About The Role
We are seeking an inspired and talented Copywriter to join our dynamic Digital Studio team. This role is pivotal in shaping our digital presence, particularly around event-specific experiences and websites such as oktane.com. Reporting directly to the Digital Copy Lead, the successful candidate will collaborate closely with cross-functional teams including designers, strategists, content creators, and internal stakeholders to craft compelling narratives that resonate with diverse audiences. The ideal candidate will bring creativity, strategic thinking, and a passion for digital storytelling to help elevate Okta’s brand and engagement efforts. This position offers an exciting opportunity to influence how we communicate complex technical concepts through engaging, innovative digital content, ensuring alignment with our brand voice and strategic objectives.
Qualifications
- BA or BFA degree in Copywriting, Communications, Marketing, or a related field
- 4-6+ years of professional experience in copywriting, preferably within a creative agency or client-side marketing team
- Strong portfolio demonstrating digital content creation and copywriting expertise
- Hands-on experience developing creative solutions for websites and digital platforms
- Deep understanding of content strategy, user experience, and storytelling techniques
- Excellent QA skills with meticulous attention to detail
- Outstanding presentation and communication skills, with the ability to pitch ideas effectively
- Passion for language, design, and innovative digital experiences
- Knowledge of SEO best practices and content optimization
Responsibilities
- Collaborate with the Copy Lead and cross-functional teams on conceptual ideation, content strategy, and execution for digital campaigns and experiences
- Create compelling copy that aligns with brand voice and resonates with target audiences across various digital touchpoints
- Partner with designers and utilize tools like Figma to develop innovative and engaging digital experiences
- Leverage industry knowledge and audience insights to craft content that drives engagement and conversions
- Maintain and apply Okta’s voice and tone standards consistently across all projects
- Participate actively in creative brainstorming sessions, providing and receiving constructive feedback
- Understand user journeys and personas to develop targeted and effective content strategies
- Work proactively with internal teams, freelancers, and agencies to deliver high-quality digital content
- Test, analyze, and iterate content based on analytics and SEO considerations to optimize performance
Benefits
- Comprehensive health, dental, and vision insurance
- 401(k) plan with company matching
- Flexible spending accounts and healthcare spending accounts
- Paid time off, parental leave, and other paid leave options
- Equity options and performance-based bonuses (where applicable)
- Access to professional development resources and learning opportunities
- Inclusive and diverse work environment that fosters growth and innovation
Equal Opportunity
Okta is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or protected veteran status.
Benefits found in job post
Vision insurance, 401(k), Medical insurance, Dental insurance
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