Content Marketing Writer, Sectigo

At Sectigo, we align around our mission and pride ourselves in helping thousands of customers sleep better at night.

Sectigo is a leading provider of digital identity and cybersecurity solutions, offering a comprehensive suite of products to protect online transactions and communications. Our mission is to secure the digital landscape for enterprises worldwide.

“When people think Online trust management, they think Sectigo because we offer our customers unparalleled peace of mind.”

How we show up with each other and our customers every day is just as important, and we win as #OneSectigo by living out our core values – Support, Excellence, Collaboration, Teamwork, Integrity, Growth and Openness. We are committed to investing in our diverse teams where everyone understands their role and how they support our strategic goals, we drive operational excellence through scale and efficiency, and we strive to delight our customers and become the market leader in our industry. If you aspire to join a driven team that holds each other accountable to meeting our lofty goals and you’d like to be part of our growth story in delivering a market leading user experience, we’d like to talk to you.

We are looking for a Content Marketing Writer to join our growing global team at Sectigo.

The Content Marketing Writer is responsible for marketing content creation and storytelling that supports corporate messaging. This individual works closely with the marketing leaders and stakeholders to deliver compelling brand content and creative multi-channel campaigns to drive global revenue for Sectigo.

This is a full-time, remote, and individual contributor role based in the U.S., reporting to our marketing leaders.

Here are the core functions, responsibilities, and expectations for this role:

• Content creation: Develop high-quality written content, including white papers, case studies, blog posts, email campaigns, landing pages, eBooks, brochures, and more.
• Messaging development: Work closely with Product Marketing to translate technical IT security concepts into clear, concise, and persuasive messaging tailored to specific audiences.
• SEO and content strategy: Collaborate with our marketing team to align content with Sectigo’s SEO strategies and broader marketing goals, ensuring maximum visibility and impact.
• Thought leadership: Work closely with subject matter experts (SMEs) to create thought-provoking and industry-leading materials that establish the company’s authority in digital trust.
• Persona-centric writing: Write for various buyer personas, understanding their pain points, motivations, and decision-making processes.
• Editing and proofreading: Ensure all content is accurate, polished, and adheres to brand guidelines. Act as the main content reviewer for everything the marketing team produces.
• Quarterly campaigns: Work with VP of Global Marketing to define content needs for global multi-channel quarterly programs. Share quarterly marketing stories with campaign managers to be used for both direct and indirect marketing campaigns.
• Sales enablement: Ensure sales content for all stages of the enterprise sales cycle incl. acquisition, nurture, upsell, cross-sell, and customer retention campaigns is fully aligned with corporate messaging.
• Competitive marketing and content performance analysis: Monitor competitive stories and come up with compelling content that always highlights our competitive advantage.
• Collaboration: Collaborate with the marketing team, designers, developers, and other stakeholders to ensure content is aligned with overall marketing efforts.
• Other duties as assigned and related to the nature of this role and company initiatives.

Education:

• Bachelor’s or college degree in marketing, or a related field is strongly preferred.

Experience:

• A minimum of 5+ years’ experience as a content marketer and writer in a B2B content role in the technology industry is required.
• Current or prior cybersecurity related industry experience is strongly preferred.

Ideal Candidate Profiles, Talents, and Desired Qualifications:

• A passion for storytelling in the written form.
• Familiarity with technical IT security concepts.
• Must be able to write unique, compelling technical and marketing content that stands out from all the GenAI content out there.
• Proficiency in content marketing best practices, including knowledge of inbound marketing, lead generation, and customer journey mapping.
• Ability to manage multiple priorities and meet hard deadlines.
• Excellent attention to detail.
• Highly motivated and dedicated.

All your information will be kept confidential according to EEO guidelines.

Global team. Global reach. Global impact.

At Sectigo, we believe doing good is good business. Our strength and our success come from our team of passionate, engaged individuals who make a difference, both locally and globally. Our commitment to engagement is rooted in an unconditionally inclusive workforce, embodying our unique perspectives, heritages, and backgrounds, all as diverse as the experiences of each Sectigo employee. Importantly, we strive to be recognized not only as the CLM leader but also for our intentional efforts to promote employees into the roles that most challenge and excite them, into experiences that allow them to grow their interests as we grow the business. We are committed to bringing a little bit of fun and a whole lot of happiness into everything we do so that our work – and our team members – reflect the positive outcomes we deliver to our customers every day.