Content Lead, Wise Digital – $80,000 – $90,000 / year
WISE Digital Partners is Hiring a Content Lead!
Location: Remote
Schedule: Full Time
Pay Rate: $80,000 – $90,000 / year
Employment Type: Full Time
Averaging Agreement: Not Applicable
Overview
The Content Lead at WISE Digital Partners is a strategic–operational hybrid role dedicated to elevating content quality, maturing systems, and supporting cross-functional alignment. This position works closely with the Managing Editor to deliver high-quality website copy across several high-value industries. While up to 20% of the role includes senior-level writing, the core value lies in content strategy, workflow design, operational clarity, and resolving systemic issues that impact content delivery.
Responsibilities
Department Leadership via Content Strategy (50%)
- Lead content strategy for website builds, balancing search algorithm requirements with editorial quality and human-centered design.
- Reinforce agency-wide writing standards and maintain editorial consistency.
- Mentor writers in partnership with the Managing Editor, providing practical guidance and feedback.
- Strengthen upstream intake and downstream delivery through clear, early content requirements.
Develop Systems & Cross-Functional Operations (30%)
- Identify operational bottlenecks, patterns, and cross-functional gaps impacting delivery.
- Integrate Content and Design workflows to support scalable production with clear documentation.
- Lead explorations into resourcing models, including AI adoption and offshore partnerships.
- Stay current with AI tools and contribute to responsible AI adoption across processes.
High-Stakes Writing & Editing (20%)
- Produce senior-level copy for key website pages, brand messaging, and complex content flows.
- Edit escalated or reputation-sensitive content as requested by the Managing Editor.
- Synthesize SEO, UX, and brand voice to ensure aligned, high-quality content.
- Protect team writing bandwidth by communicating availability and recommending shifts in resourcing.
Requirements
Experience & Craft
- 5+ years writing or editing in an agency or cross-functional environment, emphasizing human-centered website content.
- A portfolio demonstrating clarity, strategic thinking, and strong editorial instinct.
- Comfort producing and refining high-stakes content.
Operational & Cross-Functional Literacy
- Ability to spot risks, analyze patterns, and recommend practical solutions.
- Experience working closely with SEO, Project Management, and Design.
- Strong time-management skills to balance writing with operational responsibilities.
Leadership & Communication
- Experience mentoring writers and supporting editorial growth.
- Ability to engage in healthy pushback and collaborate toward alignment.
- Strong communication skills with cross-functional partners.
AI Fluency & Tooling
- Ability to evaluate AI-generated copy and refine prompts.
- Experience integrating AI tools into workflows while maintaining quality.
Benefits
- Paid Time Off
- 401k Retirement
- Health Care
- Dental
- On-the-Job Training
- No Weekend Work
- Growth Opportunities
- Pay Reviews
- Vision