Content and Copy Writer – 40.00 – 50.00 per hour
We are seeking a dynamic and innovative Creative Content Copywriter who specializes in crafting compelling ad copy and creative content. The ideal candidate will bring their expertise in fintech services and alongside a creative knack for sharp, engaging headline copy and long-form content. Proficiency with AI tools and SEO strategies is crucial, along with hands-on experience managing content within a CMS.
Key Responsibilities:
1. Ad Copywriting and Creative Tasks
- Develop engaging ad copy that resonates with the target audience across various platforms, including digital, print, and social media (Source: SG25 US Marketing and Creative).
- Collaborate with teams and stakeholders to align content with branding, campaign goals, and messaging.
- Write long-form content and edit for precision, while tapping into creativity for sharp, attention-grabbing headlines for ads and web projects.
2. AI Expertise (Generative AI & LLM)
- Leverage AI solutions, such as large language models (LLMs), to 10X your creative efficiency and boost the depth and impact of content creation (Source: SG25 US Marketing and Creative).
- Incorporate AI-powered tools into workflows, optimizing ideation, personalization, and experimentation within the creative process.
3. SEO and Inbound Marketing
- Build and execute SEO-optimized inbound strategies for maximum content discoverability (Source: SG25 US Marketing and Creative).
- Conduct keyword research and systematic on-page SEO optimization to improve organic rankings.
4. Website Management and CMS
- Familiarity with website management tools and platforms, enabling the creation and updating of web pages using CMS software (Source: SG25 US Marketing and Creative).
- Design layouts, edit page content, and ensure compatibility with the overall site branding.
Requirements
Proven experience with Content Management System (CMS) and CRM
Demonstrable skills in creating compelling editorial content
Ability to create engaging advertisements for diverse platforms
Experience in blogging and online content creation
Familiarity with strategies to enhance brand awareness
Proven track record in campaign planning and execution
Expertise in developing and executing content strategies
Mastery of On-Page SEO techniques to increase web visibility
Proficiency in Off-site SEO strategies to enhance web presence
Legal qualification, preferably LLM, is a distinct advantage
Understanding of AI strategy and its application in content creation
Ability to work independently and as part of a team
Excellent written and oral communication skills
Strong attention to detail and proofreading skills
Ability to meet tight deadlines and work under pressure.
Innovation starts with people.
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – whenever you choose – even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.