Lead Copywriter
The Lead Writer is a strong brand lead with a meticulous eye for detail. They can zoom out and see the big picture while still sweating the small stuff, ensuring consistency across all communications. Serving as the go-to expert for brand rules, guidelines, and content (including data), they confidently lead day-to-day execution and actively participate in MLR. They consistently deliver creative work that not only adheres to but also elevates brand guidelines as they bring fresh perspectives and unexpected thinking to creative challenges.
Job responsibilities
• Serves as the go-to resource for writing and brand standards on the team
• Manages multiple projects independently and prioritizes workload intelligently
• Helps shape the brand’s voice and content, per brand strategy
• Knows the data, PI, brand identity, and guidelines inside and out
• Interacts with the client and MLR with increasing autonomy
• Displays professional maturity and poise with clients and at the agency
• Collaborates effectively with a Design partner
• Begins to hone creative concepting skills
Professional skills and requirements
• At least 3-4 years of industry experience
• A portfolio that demonstrates very strong conceptual and executional skills
• Excellent command of English grammar, punctuation, and spelling
• Proficient in AMA style and FDA rules and regulations
• Able to work efficiently under pressure and prioritize task
Location – East Coast or Central