B2B Copywriter

The Sage Group’s client, a leading public relations and communications agency specializing in helping B2B tech companies amplify their brand presence, is searching for a highly skilled Copywriter to join their creative team.

Position Overview:

We are looking for a talented and experienced B2B Copywriter to partner with Creative and Art Directors and help bring high-impact brand campaigns to life. The ideal candidate will be an expert at writing short-form copy that resonates with B2B audiences, with an emphasis on creating content for landing pages, email banners, digital assets, out-of-home (OOH) campaigns, and more. This role requires someone who thrives in a collaborative, fast-paced environment and is comfortable managing multiple projects simultaneously across multiple client accounts.

Key Responsibilities:

• Collaborative Writing: Partner with the Creative Director to conceptualize and write short-form B2B copy for 3+ client accounts. You will be integral to the creation of brand campaigns that drive client success.
• Content Creation: Write compelling copy for a variety of marketing materials, including landing pages, email banners, digital assets, and OOH (out-of-home) campaigns. Ensure the tone, voice, and messaging align with each client’s goals and brand identity.
• Client-Focused: Ensure all copy reflects client objectives and speaks directly to target audiences, driving brand engagement and conversions.
• Cross-Functional Collaboration: Work closely with design teams to develop integrated campaigns. Ensure smooth communication and execution of copy within visual assets and marketing materials.
• Platform Familiarity: Use Figma to review and address copy edits and feedback, making sure that the final copy aligns with the visual design elements.
• Attention to Detail: Edit and proofread copy for clarity, accuracy, and alignment with brand guidelines. Ensure all deliverables meet the highest standards of quality and consistency.

Skills & Qualifications Required:

• Experience: 4+ years of B2B short-form copywriting experience, with a strong portfolio showcasing work in a variety of digital and brand marketing formats.
• B2B Focus: Proven experience writing for B2B clients, particularly in tech or related industries. You should have an understanding of how to create persuasive, results-driven copy that resonates with professional audiences.
• Collaboration: Comfortable working in a team-oriented environment. Experience collaborating with design teams to produce integrated campaigns, ensuring the messaging and visuals work seamlessly together.
• Attention to Detail: Meticulous attention to detail in writing and editing, ensuring every piece of content meets client expectations and adheres to brand guidelines.
• Adaptability: Ability to quickly shift between different client accounts, handling a variety of voices, tones, and campaign objectives without losing quality

Nice to Haves:

• B2B Tech Sector Experience: Experience working with clients in the B2B tech sector, understanding the unique challenges and opportunities within this space.
• Creative Problem-Solving: Ability to think strategically and creatively to solve challenges and develop content that meets both client needs and audience expectations.

Duration: 3 Months; potential to extend and/or convert

Hours: 20 – 30 hrs/wk with opportunity to grow into full time

Location: Remote, USA