Social Content Designer & Copywriter – $60,000.00-$70,000.00/year
We are seeking a dynamic and creative Social Content Designer & Copywriter to elevate our clients digital presence through compelling content and innovative social media strategies. In this role, you will craft engaging visuals and persuasive copy that resonate with diverse audiences, driving brand awareness and fostering meaningful connections. Your expertise will blend content creation, storytelling, and marketing insights to develop cohesive campaigns across multiple platforms. This paid position offers an exciting opportunity to shape our online voice and contribute to impactful digital marketing initiatives.
Responsibilities
- Ongoing Organic Social Media Content Creation
- Translate monthly editorial calendars and social media strategies into ongoing social media content that is compelling, fresh, and platform relevant.
- Write captions, visual ad copy, and social messaging
- Ability to adapt tone for different audiences, brands, and platforms
- Design static graphics, carousels and reels
- Produce multiple creative variations for testing
- Deliver creative assets optimized for organic content
- Experience with UGC-style content for integration
Paid Social Media Ad Creation
- Translate campaign strategies into compelling social media ads that drive conversions, awareness, engagement, traffic, leads, or community growth.
- Collaborate with strategists and the paid media team on asset needs and best practices
- Deliver creative assets optimized for paid social placements
Planning
- The ideal candidate would also be able to plan editorial/content calendars for a variety of clients across many verticals and social channels.
Skills
- Copywriting
- Graphic design (Adobe Creative Suite, CapCut, etc. )
- Understanding of Meta, LinkedIn, TikTok, Reddit, Pinterest, X, and YouTube creative best practices and platform trends
- Proficient in scheduling tools (Hootsuite, Sprout, Plannable, etc)
- Understanding of social pacing, hooks, social-first storytelling, and engagement tactics.
- Hashtag and keyword optimization
- Algorithm-friendly content habits
- Creative testing mindset
- Ability to review performance and use insights to improve content
- Nice to have: Influencer or creator partnership experience
Pay: $60,000.00 – $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: Remote