Copywriter, Swooped – $100K – $120K/year

Our client is on a mission to unjunk the world, starting with chocolate.

The story began when two individuals who loved candy got tired of being told they couldn’t eat it. All their favorites were filled with artificial ingredients, excess sugar, and ingredients they couldn’t pronounce. Why did something that tasted so good have to be so bad for them? OR DID IT?

 

That question inspired the mission: to unjunk the world. The organization was born, and it sparked a ripple of change. With real, simple ingredients, no artificial anything, way less sugar, and unbelievable taste, those individuals proved that better was possible (and, well, better).

Today, the organization is shaking up an old-school industry, winning over a devoted fanbase, and showing up on more and more shelves every day.

 

About The Role

Our client is looking for an organized, versatile, and driven Copywriter to sharpen and evolve the organization’s bold, clever, vibrant, and candid brand expression. Reporting to the Director of Brand Voice, this role will own copy creation across email, social, and paid channels, and support strategic content development for 360° copywriting campaigns across all marketing channels. Collaborating closely with team members across the Commercial team, this role will manage the development of concise, clever, on-brand copy ranging from big-picture creative concepts to small-scale, detailed assets.

 

The ideal candidate is an organized self-starter with 5+ years of copywriting experience for CPG brands. A collaborative, low-ego team player, this individual is energized by collaborating with cross-functional teams to bring creative concepts to life. They are comfortable operating in a fast-paced environment with multiple competing priorities, and are motivated by the opportunity to manage the creation of concise, on-brand copy that reflects a unique brand voice.

The Copywriter will be a vital member of the Brand & Creative Development team and report to the Director of Brand Voice.

 

Key Responsibilities

• Lead copy development for various marketing channels, including email, social, paid media, retail, and merchandise.
• Translate the organization’s brand expression into compelling storytelling that aligns with brand guidelines and resonates with target audience(s).
• Bring a sense of cleverness, fun, and humor into marketing assets.
• Support strategic content development in partnership with the Director of Brand Voice for cross-functional teams, including social, PR, and partnerships.
• Collaborate with internal partners, external agencies, and freelancers to bring creative concepts to life.
• Independently manage workload, balancing multiple projects and deadlines at once, using Asana to track progress and keep deliverables on schedule.
• Contribute fresh ideas to help evolve the organization’s brand presence.

 

Required Qualifications

• 5+ years experience copywriting for a CPG brand(s) with a strong, definable tone of voice; food and beverage experience is a plus.
• Able to consistently produce exciting, on-brand copy that effectively and succinctly communicates key product attributes.
• Exhibits drive and self-starting spirit to work proactively and problem-solve, bringing solutions to leaders and peers rather than just identifying gaps.
• Displays a sharp mind for developing ideas for both small-scale detailed assets as well as big-picture creative concepts.
• Energized by collaborating with cross-functional team members and approaches the creative process with humility.
• Applies strategic thinking to content creation and planning.
• Exceptional attention to detail and demonstrated self-sufficiency in managing varied workloads and timelines.
• Comfortable using project management tools like Asana to stay organized and aligned.

 

While the organization’s culture is remote-first, the team highly values occasional in-person collaboration. As a result, team members get together for departmental and company-wide events a few times per year. Employees are expected to attend apart from extenuating circumstances.

 

The base compensation range for this position is between $100K – $120K annually. This position is also eligible for a 15% bonus. The salary range listed reflects the minimum and maximum target for new hire salaries for this position. Individual compensation is determined by additional factors, including role-related experience and relevant education and certifications. Bonus payout is pro-rated to start date. Employees must be employed by September 30 of the calendar year to be eligible for bonus for that calendar year.

 

What is Offered

Our client is dedicated to providing employees with a comprehensive array of benefits and perks that resonate deeply with its Core Values. The company believes in nurturing team members, ensuring they feel supported and valued, and enabling them to bring their best selves to work.

 

Below is an overview of what each employee enjoys.

• Competitive salary and bonus
• Unlimited PTO & all federal holidays off
• Health, Dental, and Vision insurance – employee premiums are 100% covered, dependent premiums covered at 60%
• Health Reimbursement Account
• 401(k) with company match (eligible to participate after 6 months from hire)
• Up to 18 weeks Paid Parental Leave
• Paid Caregiver, Medical, & Bereavement Leave
• Tuition Reimbursement & Professional Development Stipend
• Wellness Stipend
• Monthly Home Office Stipend
• Coworking Stipend for remote employees
• Donation Matching Program
• Paid Volunteer Days
• Unlimited chocolate
• Great teammates and team culture – including department & team events
• Exposure to exciting opportunities at a rapidly growing brand!

 

Core Values

At the organization, values guide everything it does:

 

Do The Right Thing

By consumers, retailers, farmers, partners, and the world. Integrity is everything.

 

Endlessly Pursue Better

Challenge the status quo, sweat the small stuff, and don’t settle.

 

Always a Teacher, Always a Student

Share what is known while staying open to what is not.

 

Radiate Good Vibes

This is a biggie. Approach everything with positivity and contagious energy.

 

Make Every Bite Matter

Creating the best bites ever, without sacrificing taste, health, or the planet to do it.

 

Note:

“We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer. Swooped helps candidates around the world to discover and stay focused on the jobs they want until they can complete a full application in the hiring company career page/ATS.”

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