Sr Marketing Content Writer – $70,000-125,000/year
At Advarra, we are passionate about making a difference in the world of clinical research and advancing human health. With a rich history rooted in ethical review services combined with innovative technology solutions and deep industry expertise, we are at the forefront of industry change. A market leader and pioneer, Advarra breaks the silos that impede clinical research, aligning patients, sites, sponsors, and CROs in a connected ecosystem to accelerate trials.
Company Culture
Our employees are the heart of Advarra. They are the key to our success and the driving force behind our mission and vision. Our values (Patient-Centric, Ethical, Quality Focused, Collaborative) guide our actions and decisions. Knowing the impact of our work on trial participants and patients, we act with urgency and purpose to advance clinical research so that people can live happier, healthier lives.
At Advarra, we seek to foster an inclusive and collaborative environment where everyone is treated with respect and diverse perspectives are embraced. Treating one another, our clients, and clinical trial participants with empathy and care are key tenets of our culture at Advarra; we are committed to creating a workplace where each employee is not only valued but empowered to thrive and make a meaningful impact.
Job Overview Summary
We’re seeking a strategic storyteller who’s passionate about creating content that transforms complex topics into captivating narratives for Advarra’s key audiences: clinical researchers at sites, institutional partners, and life sciences companies. In this role, you’ll manage the production of high-quality, engaging thought leadership and product content—ensuring every asset reflects our voice, sharpens our brand, and aligns with Advarra’s strategic growth objectives. The successful candidate will be an exceptional writer and copyeditor, and has experience with print, video, digital, and social mediums. You’ll also partner closely with the Content Strategy Manager, product and growth teams, and internal experts to maintain editorial quality, operational efficiency, and content consistency across the marketing funnel.
This role requires a strategic thinker with expertise in B2B marketing and the ability to build strong relationships across the sales and product organizations, as well as with internal SMEs, customers, and industry thought leaders.
The Senior Content Writer will report into the Director of Brand Communications.
Job Duties & Responsibilities
- Plan, develop, author, and edit marketing and thought leadership content across a variety of formats, including blog posts, articles, emails, infographics, ads, white papers, case studies, social posts, webpages, survey reports, video scripts, and storyboards.
- Collaborate with internal and external subject matter experts to translate technical topics into engaging, audience-ready narratives for abstracts, bylines, conference and webinar presentations and panels, and podcasts.
- Serve as the editorial lead for all externally published content—upholding brand voice, editorial standards, and consistency across formats and channels.
- Work closely with growth and product marketing to optimize copy for marketing channels, pipeline communications, and sales enablement—including email templates, website copy, and product materials / launch plans.
- Partner with the Content Strategy Manager on content governance and editorial workflows, maintaining a scalable content repository and content calendar.
- Partner with graphic design and video editors to ensure consistent and compelling layout, imagery, and storyboards.
- Create derivative pieces of core assets for expanded reach across top- and bottom-funnel use cases.
- Stay current with editorial and channel trends (print, digital, video, social) and propose new content formats and approaches for the team to test and explore.
Location
This role is open to candidates working remotely in the United States.
Basic Qualifications
- 5+ years of experience in a writer or content creator role.
- Experience in enterprise software, SaaS marketing, or regulated industries.
- Experience with written, video, digital, and social content, as well as a working understanding of SEO.
- Portfolio of published content that demonstrates storytelling, writing, and editing skills.
- Collaborative team player with great interpersonal skills and the ability to work cross-functionally.
Preferred Qualifications
- Experience with WordPress and content management systems.
- Previous experience within the clinical research or software industry.
- Familiarity with AI-generated content tools and automation.
Physical and Mental Requirements
- Sit or stand for extended periods of time at stationary workstation
- Regularly carry, raise, and lower objects of up to 10 Lbs.
- Learn and comprehend basic instructions
- Focus and attention to tasks and responsibilities
- Verbal communication; listening and understanding, responding, and speaking