Social Media Content Lead – $25.00-$40.00/hour




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We are seeking a dynamic and innovative Social Media Content Lead to elevate our brand’s online presence across multiple platforms. In this role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to engage audiences and foster meaningful relationships. Your expertise in social media management, content creation, and digital marketing analytics will drive our brand’s growth and visibility. This paid position offers an exciting opportunity to lead creative initiatives that resonate with diverse audiences and shape our digital storytelling.

Responsibilities

  • Develop and execute comprehensive social media content strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing software.
  • Manage daily social media operations using scheduling tools such as Hootsuite and Buffer to ensure consistent posting and timely engagement.
  • Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities to inform content planning.
  • Implement SEO best practices and keyword research to optimize content for discoverability and engagement.
  • Analyze social media performance metrics using Google Analytics, web analytics tools, and social media analytics platforms to measure campaign effectiveness.
  • Collaborate with public relations teams to enhance brand reputation through strategic communication efforts and relationship management.
  • Plan and execute paid advertising campaigns on Facebook Advertising and other platforms to boost reach and engagement.
  • Stay updated on industry trends, platform updates, and emerging media tools to continually refine content strategies.

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Skills

  • Proven experience in social media management, content creation, and digital marketing performance monitoring.
  • Strong graphic design skills with proficiency in Adobe Photoshop, Adobe Illustrator, and related media editing tools.
  • Expertise in social listening tools and social media analytics platforms for data-driven decision making.
  • Knowledge of SEO techniques, keyword research, web analytics (Google Analytics), and marketing online analytics.
  • Skilled in video editing for creating engaging multimedia content tailored for various social platforms.
  • Excellent writing skills with an ability to craft compelling copy that aligns with branding guidelines.
  • Familiarity with social media advertising platforms such as Facebook Ads Manager for campaign management.
  • Ability to manage multiple projects simultaneously while maintaining attention to detail.
  • Strong relationship management skills to collaborate effectively with cross-functional teams including PR, marketing, and creative departments.

Join us as a Social Media Content Lead if you’re passionate about storytelling through digital channels! Bring your creativity, strategic thinking, and analytical skills to help shape our brand’s voice online while enjoying a vibrant work environment dedicated to your growth!

Pay: $25.00 – $40.00 per hour

Apply (Mention Listiller When Applying)