Senior Copywriter – Information Products


As the Senior Copywriter at BAD Marketing, you will play a critical role in executing direct response copy for our informational marketing clients. You’ll be at the helm of a dynamic team, working collaboratively with marketing professionals and creators to deliver creative and high-converting copy for all of our client accounts.


  • Write compelling content for webinars, VSLs, emails, ads, funnels, and much more.
  • Collaborate with the team to surpass control copy with new headlines, leads, etc.
  • Work with others to better understand project expectations, producing copy with the needs of the client or team in mind.
  • Participate in brainstorming processes with the team.
  • Conduct research to develop and support writing.
  • Create and edit original copy that is accurate, well-researched, and meets client/company needs and deadlines.
  • Communicate effectively with internal and external teams.


  • Proven copywriting experience in the direct response and info space.
  • Ideally, experience working with online gurus and coaches.
  • Exceptional leadership and team management skills.
  • Strong analytical abilities with a focus on data-driven decision-making.
  • Excellent communication and collaboration skills.



  • Comprehensive health, dental, and vision insurance plans¬†(US Residents Only)
  • PTO
  • Paid US Holidays
  • Opportunities for professional development and advancement within the organization.
  • A collaborative and innovative work environment with a focus on creativity and results.


  • 9AM – 6PM EST
  • Remote
  • W2¬†(US Residents Only)