Healthcare/pharma freelance writer
The Superpath Marketplace is seeking an experienced healthcare writer with deep pharma industry knowledge to create thought leadership content for a client’s company blog and founder’s LinkedIn presence. The ideal candidate will serve as both writer and managing editor, helping to shape the content strategy while producing high-quality articles that resonate with healthcare executives.
To grow a LinkedIn presence in this industry, the writer will need to understand how to succeed on LinkedIn (catchy, informal writing) while building trust with healthcare execs (with data, strong narratives and visual ads like charts/graphs). Matt Schulman, CEO of Pave, is a good example of the style this client is aiming for: https://www.linkedin.com/in/matt-schulman-15911861/recent-activity/all/
Key Responsibilities
- Create thought leadership content through founder interviews (via Zoom)
- Develop both long-form and short-form content for the client’s blog and LinkedIn
- Craft compelling LinkedIn hooks while maintaining substance and credibility (i.e. clickbait that actually delivers)
- Transform industry reports and news into educational, accessible content
- Manage the content calendar and publish on the client’s CMS and LinkedIn
- Collaborate directly with the founder (who will serve as final editor)
Required Experience & Skills
- Demonstrated understanding of healthcare business fundamentals (HIPAA, payer/provider dynamics, insurance structures)
- Experience writing about pharmaceutical topics, especially specialty drugs
- Ability to write in first-person, narrative style with an educational tone
- Talent for “speaking the language” of healthcare executives
- Exceptional ability to translate complex concepts into engaging content
- Strong editorial management skills to oversee content calendar
Highly Valued
- Personal experience with specialty drugs or pharma industry
- Portfolio showcasing thought leadership pieces for executive audiences
- Experience ghostwriting for LinkedIn
To Apply
Please submit:
- Your portfolio with relevant healthcare/pharma writing samples
- Brief description of your experience in healthcare/pharmaceutical content